|
Network of Excellence |
CARiMan |
The Internet Portal for Computer Aided Risk Management |
D3:
Dissemination & Exploitation
Assistance: all
partners
Objectives
The dissemination and exploitation activities will ensure the largest
possible impact in the technological development and the network will enable a
close relation among research (Universities and educational institutions) and
commercial interests. D3 is an overall WP for the dissemination activities and
includes further exploitation activities.
Publication and web activities are described in D4 and conferences, meetings
etc. are detailed in D2 and cooperation with the academic world is detailed in
D1. The D3 will only concern the dissemination and liaison activities that are
supplementary to the specialists. It is recognised that the best way to spread
the excellence inside the NoE will be an effective information system to inform
each and every partner of the work and progress of other partners even from
other specific groups these activities are detailed within D2. Planning and
co-ordination activities, like workshops conferences and overall managerial
meetings is included in D4.
The impact of the network is a much greater change of commercial and
scientific success when the ambition is for take-up at a European level rather
than simply national or regional. The spread of excellence does include
dissemination and exploitation actions on both commercial and academic levels.
CARiMan expects to be able to make an impact on in the long run.
Participants will benefit from the larger established network both in a
commercial and scientific way. The possibilities will based on working
experiences, developed tools (IPR, contracts etc) and methodologies (to finalise
toward exploitation).
Dissemination
The main objectives
of the D3 are to secure that all direct as well as indirect results generated
from the complete set of CARiMan activities are made available in an appropriate
form for all relevant organisations, companies and persons. Furthermore all
project results, which can be regarded as marketable products, or parts of
products shall be prepared for the parallel marketing process.
Dissemination is
always fundamental for a European Research Project since the awareness about the
results of EU funded projects is one of the major concerns of EC. Especially for
the new NoE instrument the need for dissemination activities is more important
than ever since NoE is addressing to the research community. The dissemination
concerns the developed applications, the distribution of methods, the results of
the analyses and all other results created inside CARiMan.
By
the 4 major dissemination angles; articles, web, workshops/conferences and
involvement in education the CARiMan network will have a formal structure for
spreading excellencies. The D3 will ensure the messages and liaison activities
are covered as described in the B4.3.
The
creation of consensus on project undertakings is a fundamental factor that can
increase market penetration and facilitate creation of alliances and
partnerships. In addition, third-party developers and manufacturers can decide
to increase their interest in carrying out relevant applications that exploit
project results and services.
Dissemination
activities are foreseen during the early phases of the project to provide to the
community the first results and they are oriented in the following
directions:
·
Dissemination
through the CARiMan portal, electronic newsletters and mailing lists /
dissemination through the websites, newsletters and mailing lists of the
project’s partners. Through these dissemination channels, information on
CARiMan events will be published, all IST Information Day proceedings, etc. The
WEB-site will be published in the beginning of the project phase and will
continuously be updated with relevant information and material used for
presentations.
·
A large number of publications is expected both in
conferences but also in journals based on the concept, vision, design and
evaluation results of the CARiMan. Due to the size of the consortium and the
complexity of the workplan a publication strategy will be derived early in the
project in order to protect IPR.
·
Dissemination
through CARiMan events: workshops, conferences, seminars, demonstrations and
other activities leading to the involvement of different spectra of audiences
from different domains.
·
Participation
in externally organised events conferences, seminars, workshops and exhibitions at the national and
international level. The information exchange will be also facilitated
through the participation to EC concentration meetings and IST conferences, and
forums. CARiMan will use these events as an opportunity to include experts and
users in the process toward dissemination of the results.
·
Dissemination
on demand; this includes all forms of information material which may be
consulted by any interested party upon request. The provided services may enable
interested parties to access electronic data and interact with the project
information base in a friendly way i.e. navigate, retrieve, request.
·
Dissemination
through printed material such as flyers, brochures featuring CARiMan showcases.
·
Dissemination
through media; this more traditional way of promotion addresses selected
journals newspapers, targeted publications etc. at a local or at a national
level.
Market
Analysis
The
work includes a market review at the start and a basic survey of user
expectations and commercial interest to provide the requirement analysis with
adequate market information and forecasts. It also includes to the extraction of
market characteristics and the determination of current, market trends and the
present competition. More specifically this work includes:
·
Comparative study of organizations wishing to provide the services developed
the project, in order to defining organizational and technical requirements for
supporting these services. This study will also cover organizational issues for
integration of the services into private, public, or social provider
environments
·
Analysis of the market place and major activities with focus on frontage
technology implementations
·
Basic user survey, where expectations form different interest groups, risk
managers, technology providers and agencies having the responsibility of the
monitored systems
·
User scenarios employing research techniques for evaluation of technology
·
In dept interviews with key market actors
·
Investigation for relevant features of the currently existing
applications-services.
·
Identification and evaluation of existing products and generic services as
potential components to be employed by the project
·
Current service providers
Early market
reviews will give a basic understanding of the related commercial interests and
will give input to the technical development in CARiMan. The
market analysis will also give the opportunity to detect all the parameters of
the project and the possible impacts before its implementation.
The
research will target the supplier and demand side, the demand both from
physicians (hospitals or clinics), the usability around the patient and the
medico industry. Usability testing will take place in another part of the network and
will allow drawing conclusions for the effectiveness of the project.
At the supply side
the present alternative systems and methods of monitoring will be described in
sizes and dissemination by areas of use. Features, functionality,
benefits/yields and insufficiency will be described in order to improve disadvantages and achieve better operational
results.
At the demand side
the different user target groups will be defined both at patient/people side and
at treatment side. User survey of
different groups will provide valuable information for identifying the size of
the market and the profile of the target group, in which CARiMan addresses
to. The focus of the demand analysis will be to identify the primary perceived
gaps between their present and wished patterns of behaviour in monitoring and
handling the different monitored systems. Based on this, microanalysis the macro
implications on the society level will be estimated. In
conclusion this market analysis will show the way for the establishment of
efficient future strategies in the sector of risk management.
Exploitation
The
project’s outcome is expected to be implemented and commercialised in actual
systems that face a problem that needs risk management such as: hospitals,
environmental sensitive areas. The results will be exploited through the
partners in the Consortium and according to the decision of the Consortium; also
other commercial channels can be employed. A draft plan will be produced already
in the early phase of the project. The information obtained during the
realisation of the project will be used in the synthesis of the final plan.
The
exploitation plan will precise the possible scenarios for further evolution and
exploitation of the project results, during or after the end of the project. It
will also describe activities promoting the exploitation of the results,
including whenever appropriate development of a plan for the use and
dissemination of the knowledge produced, feasibility studies for the creation of
spin-offs companies managed by the EEIG, etc. The exploitation plan will also
include the assessment, trial and validation of promising, but not fully
established technologies and solutions. Moreover it will provide information
about best practices as far as the
early use and exploitation of technologies is concerned.
The
CARiMan NoE will encourage partners for further commercial cooperation and will
use a fund based on 10% of income of the CARiMan activities to support partners
in development and scientific activities that brings products to the market. The
outline for this construction is illustrated below.
The
exploitation activities may be affected by e.g. IPR, legislation and regulatory
issues (e.g. privacy for location based services and surveillance, and copyright
issues for content provision).
The work on
exploitation will contain:
-
Identification of patents and IPR, with the following management of rights and licenses;
-
product identification and interdependencies among the expertises;
-
consortium interoperability and co-relation of interests in the technology;
-
legal contract forms;
-
update and the future for developed IPRs and the expertise;
-
an element of learning and update to follow the rapid growing market for intellectual properties.
As a part of the exploitation work, the project provides a Technology Implementation Plan (TIP), which shall indicate all potential foreground rights and exploitation intentions, including a timetable for exploitation. It will consist of certain sections also for the public domain, which will permit the Commission to show the results and Community added-value of the work. eTIP will be provided with the final reports in the format to be specified by the IST program to the extent it apply to a NoE.